Marketing Diploma

Marketing Diploma 60 Hrs of a Practical Insight Book your seat NOW ..CALL US:01000644552-035843151 7th November 2013 Course Outline: PART ONE: Principles of Marketing Module 1: What is Marketing? Module 2: Marketing Origin Module 3: Consumer Buyer Behaviour PART TWO: Building a Marketing Strategy Module 1: Research & Segmentation Module 2: Target Markets Module 3: Positioning PART THREE: Implementing Marketing Tactics Module 1: Product/ Service Marketing Mix (7 P’s) Module 2: Integration Module 3: Control IMPLEMENTATION: The Marketing Plan Course Hours: 40 Hours in-class training & 20 Hours project implementation